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E-COMMERCE STRATEGY

Starting an ecommerce business is no easy task. From setting up your website to streamlining your supply chain, it seems there are hundreds of things to consider in the early days. And truthfully, there are.

But that’s not to say this always-on pace should continue forever. With the right strategies in place during launch, it should be much simpler to navigate the changing world of ecommerce in the future. In fact, the more you build up your strategies today, the more efficiently your business will run tomorrow.

SAKA HOLDING offers you endless ready-made strategies with its Fintech establishment. All you have to do is give commands with your fingertips and follow your command.Please follow our strategy :

Product strategy Product strategy comprises inventory management and development. It requires you to take a bird’s-eye view of some major processes, including:

Development research. Who is in charge of the research portion of your products? Will it be primarily accomplished in-house or by a third-party organization?

Product orientation. What kind of people want to buy your products, and how are they perceived in the marketplace? You may want to rely on a two-by-two matrix or a SWOT analysis to navigate the planning process better.

Home | SAKA HOLDING E-COMMERCE SERVICE

E-COMMERCE STRATEGY

Inventory supply chain. How do you plan on getting products, and how viable will this approach be in the future? Is there enough flexibility in the structure to account for shortages?

Line of products. Consider the entire width and breadth of your product line. How much do you want to offer? Are you planning on multiple varieties with customization options (i.e., t-shirts with different logos) or just multiple lines of related products (t-shirts, shorts, etc.)?

Product viability. Are your products evergreen, meaning they remain relevant all year long? Or are they going to be seasonal? Perhaps you’ll want a mix of both to increase sales during different events or holiday seasons.

Customer relationships Building a strategy for managing customers is imperative for tracking the lifecycle of the buyer’s journey. There are many important things to consider along the way, including:

Target market. Who is the audience your brand is trying to reach? You may want to create user personas detailing your customers’ specifics, including their demographics, ages, income, and psychographics.

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E-COMMERCE STATISTICS

Company branding. How do you want to present yourself to customers? Think through all elements of this, including your company logo, brand voice, and business name.

Sales channels. How do you plan on accomplishing the customer acquisition process? Social media? Emails? Webinars?

CX and UX. Consider the impact of your customer experience and user experience. Do you have everything in place to wow your buyers, including great customer service and an accessible website?

Customer retention. Is there a specific frequency at which customers should order from your company? How will this impact your sales and profit margins in the future?

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